Ukiyo ’floating world’

Visual design  + Packaging design + Marketing graphic design + Illustrations 

Ukiyo: visually expressive identity for an Asian restaurant.

A visually expressive identity for an Asian restaurant. The design showcases graphic illustrations that artfully depict the textures and flavors of the dishes, infusing a playful and stylized dimension into the restaurant’s image. Additionally, distinctive packaging and marketing materials were developed to complement this artistic theme.
’Ukiyo,’ drawing inspiration from the Japanese concept of the ’floating world,’ serves as the essence of the culinary vision. 

Kajsa Hollsten © 2023